An Introduction to Marketing | couponradarr

DIPLOMA

bySales & Marketing

An Introduction to Marketing

4-5hrs

beginner level

This free online course introduces you to marketing. We provide basic advertising skills to enable you to influence the decisions and buying habits of prospective customers. This means using marketing to build stronger relationships and brand awareness to increase income and we can help you sharpen your marketing skills to add more value to the workplace. Effective marketing can help you rise above the noise and chatter of the Information Age.

An Introduction to Marketing

Create and strengthen your customer relations to boost profit and productivity with this free online marketing course.

Creating Customer Relationships and Value

In this module, you will learn how to build strong customer relationships and value through marketing. You will also learn how marketing benefits the different stakeholders of society, the elements of an organization's foundation which include its core values, mission, and culture. The purpose of environmental scanning, the concept of social responsibility, and the factors influencing ethical and unethical marketing decisions will also be discussed.